Digital Marketing Planning


Course Overview

Price: R10 500

Duration: 12 Weeks

Everyone needs a game plan. Without a plan, you’re running blind or shooting in the dark. Digital Marketing Planning is no different. You need a well thought-out blueprint to guide your course of action through the complexities of the cyber landscape.

With this short course, you’ll understand the different stages of the digital marketing planning process and learn how to summarise them into a concise, focused and measurable digital marketing plan. You’ll learn how to plan your digital marketing activities using tried and tested strategy and planning models. And you’ll discover how to define your online marketplace map, identify marketplace opportunities, and define your online business and revenue models.

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Detailed Course Info

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